They were born post-World War II, witnessed cultural change firsthand, and watched TV in black & white – if at all. But does anyone know or care about the last of the Baby Boomers? What they’ve done for our society and what they still give?
Young marketers and older Baby Boomers better care because there are 21 million of us between the ages of 50 to 54 — and we still have plenty in the think tank!